A new series! Are you as excited as I am? Because I’m pumped. I’m always getting questions pertaining to starting a blog and how I started mine. So why not create a series where I could shed some insight and offer my tips and tricks to any budding bloggers.
Now let’s talk pre-blog.
If you’re reading this, you’re likely looking into starting a blog. Now the mindset in which you have when starting a blog is just as important as your work and content. And let’s be real. There are certain things I should probably tell you before you take the leap and decide to commit to starting a blog. Because trust me. It’s a process.
Here’s what I wish I knew before I started my blog:
Blogging. Takes. Time
I can’t stress this enough. When you tell people you have a blog they’ll probably think “Okay she rants to her friends online, occasionally”. But it’s so much more than that. It’s a business. A career even. Blogging takes up so much of my time (and somehow I still struggle to regularly produce content. Welp).
When you’re a blogger, It’s not just about writing a few hundred words. It’s more likely than not going to look like this:
*Jots down an idea*
Draft 3 ?
*Edits/creates (cover) image(s)*
Social media advertisement/promo
*Responds to comments*
And that’s just the blog aspect of things. As a blogger, your social media presence is SO IMPORTANT. My mind is constantly going. Thinking about my next post. And whether or not I responded to the comments on my latest post (because interactions with followers are everything).
So yes. There is a lot of behind the scenes work when it comes to blogging. Should you let this deter you from starting a blog? Hell to the no.
Blogging, though stressful and time-consuming at times, is so rewarding in more ways than one. And I couldn’t be happier that I started my blog when I did.
Engagement will probably trickle in
Now every blog and every blogger is different and your experience may differ from mine. However, more likely than not, your blog is going to take some time to grow. Whether that be growth in views, comments, followers or all of the above. It takes time and you definitely need to be both patient and persistent. But of course, with hard work and consistency, you will get there eventually.
You need to be consistent
This is something that I struggle with to date. However, when you’re a new blogger and who is trying to promote content, you need people to remember your name. The more content you produce, the better. But of course, this doesn’t mean that you should publish content that you’re not fully satisfied with and proud of. Quality over quantity.
You don’t need a niche…or do you?
More likely than not, you’ve probably heard or been told that you need to find and stick to a niche. There are a lot of opinions out there when it comes to niches but here’s my take on it.
Niches give readers a sense of what to expect when they visit your website. Your posts will tend to be of the same categories and topics and that offers consistency to your readers. It also allows for a defined target audience. Now, on the other hand, having a niche can be a bit restrictive. Confining yourself to let’s say a niche like fashion will deter you from posting other content that you may have an interest in. Like recipes for example.
If you’re not certain about the direction in which you want to take your blog, and the specific type of content that you want to produce, maybe stay away from a restrictive niche or niche altogether. You can find the middle ground here and classify your blog under Lifestyle. To me, lifestyle is a bit of everything. From interests to opinions, to experiences.
Haters gonna hate
Now, this is a big one. Once your blog starts to grow and get out there you will probably (and sadly) receive some form of hate or negativity. This is the downside to putting yourself in the public eye. It happens. And I don’t want to downplay it and tell you that it doesn’t matter and that you should just look past it. Because trust me. That’s easier said than done when you’re in such a position. It will get to you but it’s so important to look at the positive comments and feedback that you’re getting. And eventually, you will become numb to the hate. Still not sure if that’s a good thing or a bad thing, but it gets better over time.
A business mindset will take you far
I know what you’re thinking. But just hear me out. Having a business approach when it comes to your blog and your brand is always a good idea. Now I’m not saying to go into blogging for profit and pr packages. If you take this approach you probably won’t make it very far. But there’s nothing wrong with profiting off of a blog that you’re passionate about and put a lot of work into.
When I say have a business mindset, I’m talking about your approach to things. Treat your blog like a business. Know your worth and don’t sell yourself short.
So now that you’ve had a peek into the mind of a blogger, are you still up for it? Are you going to start that blog? I hope I didn’t scare you away from the world of blogging.
If not, welcome. What’s the first step you need to take? Look out for part two of this series where I’ll be taking you through creating a blog in just six steps.
Other posts you may enjoy:
Until next time,